Business Archive

  • Marc Andreessen On Innovation

    Marc Andreessen On Innovation

    From The Business Insider:

    In the early ’90s, the general premise was that, if the Internet was opened to commerce, it would get all screwed up.

    Marc Andreesseen was one of the first [...]

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  • Free: The Future of a Radical Price

    Free: The Future of a Radical Price

    From WIRED MAGAZINE: 17.07
    Tech Is Too Cheap to Meter: It’s Time to Manage for Abundance, Not Scarcity By Chris Anderson
    Free! Why $0.00 Is the Future of Business
    In 1969, the Neiman Marcus catalog offered the first home PC, a stylish stand-up model called the Honeywell Kitchen Computer [...]

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  • Hollywood Web Television Meetup

    Hollywood Web Television Meetup

    From Tubefilter News:
    With over 3,500 of web television’s top creators, producers, studio executives, agents, managers, technologists, and distributors on its roster, Tubefilter’s Hollywood Web Television Meetup brings together the most dynamic group of professionals in the online entertainment industry. Each month’s event features [...]

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  • Mark Zuckerberg On Innovation

    Mark Zuckerberg On Innovation

    From The Business Insider:
    Mark Zuckerberg started Facebook in his Harvard dorm room in 2004. Five years later, it has 300 million users and $500 million in revenue, and it’s worth something north of $6 billion.

    Now 25, Mark still runs the place. [...]

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  • How To Get Into An Apple iPhone Commercial

    How To Get Into An Apple iPhone Commercial

    CHICAGO (AdAge.com) — If you want your branded app to be included in Apple’s next iPhone commercial, the first rule is not to ask. The second rule? Make the app really useful to consumers.

    A handful of branded apps are currently enjoying a cameo in Apple’s latest iPhone spots. The bad news is there isn’t some formal [...]

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  • Social Networking and Blog Sites Capture More Internet Time and Advertising

    Social Networking and Blog Sites Capture More Internet Time and Advertising

    From Nielsen Wire:

    Americans have nearly tripled the amount of time they spend at social networking and blog sites such as Facebook and MySpace from a year ago, according to a new report from The Nielsen Company. In [...]

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  • Google’s Long Road Back To $500

    Google’s Long Road Back To $500

    From Chart Of The Day at Silicon Alley Insider by Dan Frommer:

    Google shares traded over $500 for several hours today, for the first time since August, 2008.

    Since then, the company has gone through two significant [...]

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  • Top 10 Print & Broadcast Media Websites - August 2009

    Top 10 Print & Broadcast Media Websites - August 2009

    Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million US internet users. Hitwise measures more than 1 million unique websites on a daily basis, including sub-domains of larger websites. Hitwise categorizes websites into industries on the basis of subject matter [...]

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  • Measuring Social Influence Marketing

    Measuring Social Influence Marketing

    Razorfish, one of the leading global interactive agencies, share their thoughts on social media marketing, its impact, measuring methods, and… how it can be marketed.

    What is Social Influence Marketing?
    Social Influence Marketing (SIM) is about employing social media [...]

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  • Smart Marketing in a Dumb Economy

    Smart Marketing in a Dumb Economy

    View more documents from Marta Kagan.

    “The worst thing you can do during a recession is disappear from a marketing/communications perspective.” The challenge is… how to market more aggressively with fewer dollars, less man-power, and a more-frugal-minded-than-ever consumer? [...]

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