Analytics Archive

  • The State of The Internet: 2010

    The State of The Internet: 2010

    The Internet is a big place. How big? Try gigantic. The infographic above, from the folks at Focus, attempts to visually represent some of the mind-boggling numbers that defined the Internet circa 2010 — the result is certainly pretty, but still but still not very easy to wrap your head around. How, for example, does one simply imagine the 2 billion videos being watched on YouTube each and every day? [...]

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  • The State Of The Internet Industry

    The State Of The Internet Industry

    Legendary Internet analyst Mary Meeker has some statistics she thinks every Internet executive should know, including that iOS is growing faster than almost any other Internet technology in history.

    At the Web 2.0 Summit in San Francisco, the Morgan Stanley analyst led a rapid-pace presentation on the state of the Internet industry [...]

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  • The Facebook Economy: Economics of The Ecosystem

    The Facebook Economy: Economics of The Ecosystem

    There are 550,000+ apps that are used on Facebook. Seventy percent of users engage with apps each month. There are one million app developers. Zynga, the top app developer, made $250 million in 2009. Of that amount, $80-$150 million is estimated to be profit, more net profit than Facebook itself made.
    The most popular Facebook apps are: [...]

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  • Social Media Revolution 2 (Refresh)

    Social Media Revolution 2 (Refresh)

    If Facebook was a country, it would now be the third largest country in the world. It passed the U.S. earlier this year and is now eclipsed only by China and India in terms of raw population. That mind-boggling statistic — along with a few dozen more — are showcased in the above video, demonstrating social media’s explosive growth in recent years. Based on the book Socialnomics by Erik Qualman, the video [...]

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  • March 2010 U.S. Online Video Rankings - comScore

    March 2010 U.S. Online Video Rankings - comScore

    comScore Releases March 2010 U.S. Online Video Rankings
    YouTube Viewers Watched Average of 96 Videos per Viewer in March
    RESTON, VA, April 29, 2010 – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released March 2010 data from the comScore Video Metrix service showing that more than 180 million U.S. Internet users watched online video during the month. [...]

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  • Morgan Stanley Internet Trends: 2010

    Morgan Stanley Internet Trends: 2010

    A couple of days ago Morgan Stanley released their annual Internet Trends report. As usual it’s a great resource for the current state of the Internet, including the mobile web, providing the latest stats, trends, forecasts and more.

    Presented by Mary Meeker on April 12, 2010 [...]

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  • State of the Internet: 2009

    State of the Internet: 2009

    The state of the Internet in 2009 broken down into one extensive infographic.

    The visualization studies several basic metrics. Such as: Who uses the Internet, how often they use it, how they are accessing it, and from where.

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  • Social Technographic Profiles

    Social Technographic Profiles

    Nearly three years ago, Forrester Research released a study of Social Media where they grouped Internet users into six segments of social media usage, dubbed Social Technographic Profiles. These six profiles – Creators, Critics, Collectors, Joiners, Spectators, and Inactives, became widely used in the industry to describe the behaviors of consumers in social media, and to help inform corporate social [...]

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  • The Apple App Store Economy

    The Apple App Store Economy

    The world of Mobile Apps is a burgeoning marketplace, with the obvious leader (and App Store creator) being Apple. This infograph provides a brief overview on just how successful their App Store is.
    With over 56 Million users, and currently more than 130,000 Apps available for download… 200 Million Apps are being downloaded each month, generating more than $500 Million in revenues [...]

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  • Online Video Continues To Surge

    Online Video Continues To Surge

    November Sees Number of U.S. Videos Viewed Online Surpass 30 Billion for First Time on Record
    Hulu Extends All-Time High to 924 Million Videos Viewed

    RESTON, VA, January 5, 2010 – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released November [...]

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