Advertising Archive

  • The Internet: Past, Present & Future

    The Internet: Past, Present & Future

    As seen from comScore, and several notable users, celebrating 10 years of digital market intelligence.
    This 6 minute video interviews industry luminaries including John Battelle, Mark Cuban, Wenda Harris Millard, and many more to explore how the internet has changed their lives over the past ten years. Highlighting what they were doing online in 1999, we quickly [...]

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  • Protected: vPass - Your Ultimate V.I.P. Pass

    Protected: vPass - Your Ultimate V.I.P. Pass

    There is no excerpt because this is a protected post.

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  • Six Creative Solutions in Online Advertising

    Six Creative Solutions in Online Advertising

    By Mike Takahashi from Noupe:
    Recently, there have been a lot of creative ideas and uses of online ads that have been pushing the traditional medium. Takeover ads, where ads takeover the entire site design have become more common. Apple has taken banner ads into a new dimension by creating ads that appear to interact within the design of a site. While others have [...]

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  • Free: The Future of a Radical Price

    Free: The Future of a Radical Price

    From WIRED MAGAZINE: 17.07
    Tech Is Too Cheap to Meter: It’s Time to Manage for Abundance, Not Scarcity By Chris Anderson
    Free! Why $0.00 Is the Future of Business
    In 1969, the Neiman Marcus catalog offered the first home PC, a stylish stand-up model called the Honeywell Kitchen Computer [...]

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  • How To Get Into An Apple iPhone Commercial

    How To Get Into An Apple iPhone Commercial

    CHICAGO (AdAge.com) — If you want your branded app to be included in Apple’s next iPhone commercial, the first rule is not to ask. The second rule? Make the app really useful to consumers.

    A handful of branded apps are currently enjoying a cameo in Apple’s latest iPhone spots. The bad news is there isn’t some formal [...]

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  • Social Networking and Blog Sites Capture More Internet Time and Advertising

    Social Networking and Blog Sites Capture More Internet Time and Advertising

    From Nielsen Wire:

    Americans have nearly tripled the amount of time they spend at social networking and blog sites such as Facebook and MySpace from a year ago, according to a new report from The Nielsen Company. In [...]

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  • Halo 3: ODST - Drop Shock Campaign

    Halo 3: ODST - Drop Shock Campaign

    While I don’t usually post about games, I thought I’d make an exception in this case. Mainly because it’s not about the game itself but about the advertising campaign for the game. It certainly doesn’t hurt that I’m a huge fan of the franchise and am eagerly awaiting to get some play time in. But, I must say, this might just be one of the best advertising campaigns I’ve ever seen for a game. At least [...]

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