Project Overview:
Complete redesign of DreamWorks Animation flagship website
Client: DreamWorks Animation
Launch date: October 17, 2007
Web address: DreamWorksAnimation.com
My Title:
Account Director/Interactive Producer
Core Responsibilities:
- Provide leadership for ideation and initial concept design phase
- Primary driver for all production, from inception to implementation
- Served as Creative Director
- Conceptualized UI, navigation system, landing pages, etc.
- Created and led client presentations for approvals throughout project
- Primary client contact, working with cross-functional teams - internal at DWA, third party vendors, and internal production teams
- Created site maps, wireframes, and functional requirements documents
- Created product portfolio/roadmap
- Additional responsibilities included various Project Management and Product Development tasks
Features include:
- 100% Flash based
- Streaming Video
- eCommerce
- Games
- Widgets
- Downloads
- RSS feeds
- XML
- Dynamic Data Feeds
- Interactive eLearning modules
- Unique navigation sytsem
Awards include:
- 2008 WebAward - The Web Marketing Associationʼs “Outstanding Achievement In Website Development”
- 2008 Internet Advertising Award (IAC) - The Web Marketing Associationʼs “Best Entertainment Interactive application”
- 2007 Design Firms - Web Award Winner
To see a full size screen shot, click here.
* Produced at PingWorx.
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